Video for Healthcare
Click to Play Media specializes in producing high-quality, high-impact video, animation and e-learning for hospitals, medical education & research institutions, community clinics and health advocacy organizations. With more than 20 years experience in the healthcare sector, we understand the unique requirements involved in producing patient and provider education, including appropriate terminology, the need for integrity of information, the roles of providers and other stakeholders in the approval process, and the sensitivity to patient privacy.
Educate Patients About Clinical Options
UCSF, Video with Animation Overlay, 12:00. Our client needed an entertaining video for a national campaign to educate young contraceptive patients about long-acting methods — the tone needed to be hip, young and friendly, and it needed to inform vs. push.
Change Provider Behavior, Teach Evidence Based Medicine
UCSF, Video with Motion Graphics, 10:00. In making this companion piece to the patient education piece above, we needed to update providers’ knowledge about long-acting contraceptives that had previously fallen out of favor. We used narration to cover facts and statistics, and peer testimonials as an engaging, credible way to share qualitative information.
Show Communication Strategies for Better Health Outcomes
Futures Without Violence, Dramatic Video, 4:45. This powerful scene is part of a 15-video national series we made for the client, demonstrating provider approaches to screening and intervention for intimate partner violence. The videos were inserted into e-learning that highlights the language and techniques demonstrated.
Explain Clinical Workflow and Web Application Features
iConfiDent, Animated Homepage Video, 3:00. iConfiDent has a terrific product that is difficult to explain; we made it’s features visual, and showed how it manages an already complicated workflow. The short, colorful video makes a great introduction for potential customers and investors, and as a loop at trade shows.
Visualize Data and Demonstrate the Value of Programs
Futures Without Violence, Animated Series Open for E-Learning Program, 3:00. Our client used video to dramatize provider interactions, but needed an introduction to the series that built a powerful case for changing provider behavior. The animation keeps the statistics lively and easy to understand.
Share & Spread Best Practices in Medicine and Clinic Performance
Smart Clinics, Public Website with Videos and Free Downloadable Tools. We produced the video, the tools and the website with a grant from an anonymous donor to support community clinics in using simple tools for better clinic performance. With documentary-style video and free downloadable tools for implementation, the site (and particularly the toolkit for speeding clinic flow) has enjoyed viral success around the world!